Exposure One Studios

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Engaging Instagram

A year before I released my rodeo photography book collective “Moments of Rodeo”, I devoted myself to growing my instagram following. Using that visual platform to grow followers to engage an even larger audience for the book. And then as I was releasing the book I realized I was ready to step back from the rodeo work and focus on other photographic areas of interest, this decision would hurt my instagram growth patterns.

After a year of engaging an audience specifically engaged to the field I was shooting was that when changing to the new areas I would lose a lot of those followers. They simply didn’t sign on for different content and this restart phase was and is something I anticipate. After all a year prior I had less than 500 followers and a year later I was crusting 4,000 which is a pretty steady rise.

It was incredibly hard work to gain followers, daily posting, instagram worthy images, consistent posting same time daily for 365 days. And yes since the book came out my postings and diligence to instagram declined a little bit. I am trying to get back into that mind space but I also have a lot of content creation to do as well since I do not have back log like I did with rodeo.

I can’t wait to keep growing as a photographer, to do the more creative things rodeo didn’t leave me the time for. For those wishing to see and follow my instagram click below.

See this Instagram gallery in the original post